GAP
This
product has been around for a number of years and is now widely
available, it is a product that customers ask for and many financiers
provide as standard on their agreements.
As
most people know it pays the difference between the motor insurers
payout and the finance company settlement figure if the vehicle
is written off or stolen.
Many
dealers and dealer groups feel that having their own scheme not
only enhances their own brand image but can also be the most practical
way to create a product that will be consistent across many franchises.
It
is very important to all businesses that the products they sell,
to their customers meets the customers’ needs as well as meeting
very distinct business goals.
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